Inspiring the client’s client and their clients…

Creating a message for Landmark that inspires their clients to promote a product to their clients when there is no monetary incentive to do so is challenging. We created a simple powerful easily understood message supported by a strong easily identifiable creative treatment that both supported the overall brand but clearly developed a unique product brand. The success of the campaign to professional probate practitioners was expanded to provide bespoke supporting collateral to 200+ offices.

Creative development:

Messaging creation
Creative treatment
Ongoing liaison to 200+ companies and offices

Deliverables include:

Print collateral
Supporting print collateral for their various clients (200+ locations)
Digital assets for online use
Online advertisements
Broadcast email collateral
Exhibition material

Argyll Environmental wanted to be different…

Having worked with Argyll Environmental on product development, we were engaged by the leadership team to develop a fresh and unique identity within their highly competitive environment. To make them ‘different’ and to make them stand out in the legal sector we created a visually humorous communication strategy. This contrasted well with the legal nature of their content matter.

Creative development:

Brand identity
Visual communication strategy
Product development

Deliverables include:

Stationery
MS PowerPoint® templates
Website
Product information
Marketing collateral

Communicating with Government…

How do you communicate with Government on ways to reduce the deficit? Research undertaken by Henley Business School and top procurement consultants Future Purchasing provided a blueprint for change. Working with the team at both organisations we developed a communications plan encompassing printed, digital and online collateral targeted to a unique group of UK decision makers.

Creative development:

Communication strategy
Messaging development
Target identification

Deliverables include:

Printed collateral
Web Microsite
Online collateral
Broadcast email campaign
Mailout campaign

UK’s top procurement consultancy buys into IDBasford…

One of the top global independent procurement specialists approached us for help in re-developing their web offering. During initial discussions it was clear this was an opportunity for Future Purchasing to revisit and strengthen their brand and corporate identity. The result was a powerful, strong and easily recognisable brand that worked across all media especially online and social media. We now provide ongoing marketing support including potential client identification sourcing and monitoring services.

Creative development:

Brand development
Corporate identity development
Visual communications strategy
Marketing communications strategy and implementation
Competitor brand analysis
CRM support

See deliverables below

Consistent brand online and offline…

 

Creative development:

Deliverables include:
Brand analysis
Online collateral
Print collateral
Exhibition collateral
Broadcast email services
CRM Database management
Campaign monitoring

Archer Mann's journey…

Archer Mann approached us essentially because they felt under pressure to develop a website. After a session discussing the needs of their clients we created a brand journey from initial contact from both the client and prospect to enforce the ethos and values of Archer Mann. Their new identity was developed to provide synergy for their top tier brand conscious clients.

Creative development:

Brand Development
Corporate Identity

Deliverables including:

Website
Brochure
Stationery Suite
Case Studies

Developing user friendly reports…

When it become clear that ease of report reading was essential to a portfolio of data products Landmark came to us to review and propose visual solutions. We then worked with the product managers and IT deliver teams to create a suite of template driven report products. The content of every product generated electronically. This was critical to Landmark’s client base in a very aggressive marketplace.

Creative development:

Visualisations
Product development

Deliverables include:

Digital collateral Print
Digital templates
MS Word® templates
Interactive email capable forms

Global management education establishment identity…

The London School of Business and Finance has establishments around the globe. Their print collateral lacked consistency. We were brought in to review the way the brand was communicated through marketing collateral online and offline. The result was a suite of material that was compelling, informative and true to the brand. The material designed to be easily accommodate different language versions was extremely well received around the world by both the marketing teams and the potential students.

Creative development:

Corporate identity review
Visual communications strategy

Deliverables include:

Marketing collateral
Exhibition material
Online design
Broadcast email design

True partnership…

We have worked with the MD of Owners for Owners since its inception. Developing their brand, identity and visual communications strategy. We support ongoing marketing activity working with the client’s own web developer for online support. See what the client says about us click here.

Creative development:

Brand development
Corporate identity

Deliverables include:

Printed marketing collateral
Digital stationery
Online graphics

Re-launching a product to market…

Track8 an online problem solving solution for procurement teams needed revitalising and re-introducing to the marketplace. To do this we extracted the online product from the parent company and created its own website and marketing collateral, updated the product brand and distilled the whole offer into small easily understood segments capable of precise targeting. With excellent client endorsements and a client willing to be filmed the stage was set to re-launch with researched datasets, broadcast emails and a mailer containing USB sticks with videos installed.

Creative development:

Brand refresh
Design
Visual communication strategy

Deliverables include:

Online design
Digital assets
Print collateral
Script advice
Video team sourcing and liaison

The future of surveying…

Revitalising the marketing message of a series of products relating to the mortgage industry was needed for a division of Landmark. Developing work already completed for other areas of the business we came up with a solution that stood on its own but clearly belonging to the overall brand.

Creative development:

Graphic design
Market analysis

Deliverables include:

Print collateral
Online collateral
Digital assets

Creating the ultimate user experience…

The concept of Envirocheck Analysis was to revolutionise the way to view historic maps and environmental data. Making it more accessible, faster and more accurate than anything before. To get the project underway conceptual visuals and processes needed to be developed that would guide the whole user experience. Having worked with the parent company we were asked to work with the product developers to create the best user experience based on what could be delivered. These creative developments were then taken into full product development.

Creative development:

Working as a fundamental part of the development team to create a relevant and satisfying user experience that encourages subscriptions and in-app purchases.

Deliverables include:

Product design
Graphic design
Usability testing